About Us
Istya has been derived from “ista", meaning "cherished divinity". Ista also means something "personal, liked, cherished, preferred". This name fits best for an Ethnic-wear brand that sells handcrafted ensembles to be worn and treasured by women for a lifetime. Every outfit a woman selects for a specific occasion is her ‘preferred’ choice, she ‘likes’ it, and it’s her ‘personal’ piece of clothing that she will ‘cherish’ for years to come.
Know your brand!
Istya, a brand born out of a passion for intricacy, a love for fine craftsmanship and experience of over 30 years in the fashion industry. The word Istya has been derived from "ista" which means cherished divinity. The meaning is symbolic of our devotion to designing and crafting creations that last a lifetime. Istya's vision is to promote individualism through exclusive women's fashion wear which our customers enrich forever. We aim to curate high-quality women's ethnic wear, which will be a symbol of luxury and set a benchmark in the fashion industry in terms of the products and customer experience complimented with long-term relationships.
Mission
Our mission is to curate high-quality women's ethnic wear, which will be a symbol of luxury and set a benchmark in the fashion industry in terms of the products and customer experience complimented with long-term relationships with our esteemed stakeholders.
Vision
To be the source of creation that promotes individualism through exclusive fashionwear which our customers enrich forever.
Values
- Top-Level Customer Experience and Satisfaction
- Empowering Womanhood and Promote Individualism
- Maintain the luxury and exclusivity
- High-quality product and service offerings
- Lasting relationship with our stakeholders (Customers, suppliers, vendors, etc)
- Giving back to the community